Over the past 139 years, Dabur has built on its reputation of being the Most Trusted and the World’s Largest Natural and Ayurvedic Healthcare company, by developing and successfully introducing products based on Ayurveda to offer our consumers holistic health and well-being. We maintain an edge over our competitors with our over a century long heritage and our highly differentiated brands in the marketplace. While a lot of companies today offer herbal or Ayurvedic products, Dabur enjoys the consumer’s trust because of its Ayurvedic heritage. Consumers understand that if a product comes from the House of Dabur, it is truly natural, and of the best quality at the right price.
Our strategy is tailored to take advantage of a wide number of opportunities to deliver sustainable, competitive growth. Our growth model for creating value remains unchanged based on our four key strategic pillars:
Annual Report 2022-23